For Dr. Barbi Kaplan-Frenkel, growing up in the New York tri-state area, the warmth of her close-knit family, particularly the impact of her cousin Phil’s battle with chronic lymphocytic leukemia, propelled her towards a career driven by empathy and a deep connection with her patients.

The echoes of compassionate care resonated through her uncle, a family doctor in NYC during an era when house calls were still commonplace. Barbi fondly recalls sitting in his office, attached to the examination room, listening to his interactions with patients treated as an extended family. Later, his role as a hospital administrator further enriched her understanding of healthcare’s multifaceted dimensions.

Transitioning to Northeast Wisconsin, Barbi appreciates the region’s beauty, highlighted by its picturesque shoreline. The sense of community is amplified by the fervor for hometown football, and the allure of summer cherry picking adds to the seasons.

The essence of Barbi’s practice lies in crafting treatment plans that align with each patient’s unique aspirations, blending medical expertise with a personal touch to help achieve their health objectives.